Good Pictures = I Buy Your Crap
Posted by Cap on January 31, 2006 |Have you ever shop for something online, only to find horrible pictures of the products on the store’s website?
They have something stupid like, “click here to enlarge picture,” so you click on it expecting a larger picture with more detail – but what do you get instead? The same stupid small picture. Here’s an example, even though I don’t need one:
Now do you see what I’m talking about? I mean, come on. With such a small picture, how can you tell which type of Littmann Classic II Stethoscope that is?? Is it the S.E., the Pediatric one, or the Infant one!? Argh! *Smashes monitor*
So your site has the best price I’ve found for that stethoscope, but your picture sucks. You could have just steal some picture from 3M but you didn’t do that… so now I’m not buying your stuff. Even though your price is hot like flaming hot cheetos.
Please, for the love of Yoda, break out that digital camera your teenage daughter has and take some pictures.
To see a great example of great pictures for online stores. Head over to Newegg.com and browse around.
Take a look at this example here, a Geforce blah blah something.
Wow! Pictures at different angle! Pictures of the product’s box. Picture of the stuff inside the box. Genius!
I mean, I don’t know what this thing is, but just looking at the pictures makes me want to buy it. Hey, it’s only $199! (After mail-in-rebate).
Good pictures of products equals better chance to sell crap. You’ve already spend the money on advertising to increase traffic to your site, give the customer a chance to browse and see the products in detail. As that fake chinese poverb goes, “A picture is worth a thousand words.”
3 Comments to “Good Pictures = I Buy Your Crap”
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January 31st, 2006 at 1:08 pm
Testify, brother!
February 1st, 2006 at 6:57 am
What they make up in presentation, they lack in shipping.
Newegg should work on their damn packaging. It’s a solid company and I love it, don’t get me wrong, but to ship a brand new 19″ LCD ViewSonic from Cali to Michigan in a torn-up factory box with no additional padding is disrespectful to me, the consumer. A UPS man shows up and THROWS me this slim square box with ViewSonic logos on it. Come on, would it kill Newegg to put it inside a slightly larger box with some crumpled up paper?
February 4th, 2006 at 1:13 am
caitlin: I send emails letting e-retailers know about their crappy pictures but so far none of them wants to listen to me :( heh.
how to be poor: yeah I totally know what u’re talking about. that seems to be only the case for big items though.. they don’t bother to slap the box in another box. but for their smaller items, they’re usually decently packaged.
I’m thinking sometimes the monitors are shipped directly from manufacture’s warehouse.