Five Reasons to Stay Away From Store Branded Credit Cards
Posted by Cap in Credit Related |
Here’s a blast from the past — a post written well over two years ago on five reasons to stay away from store branded credit cards. Reposted today for your amusement.
Every time I see a person sign up for a retail store credit card at the check-out line, a little part of me dies inside. I would scream “No! Don’t do it!” silently, hoping to convey my dismay telepathically — unfortunately, it never seem to work.
There are about sixty-seven different reasons why you shouldn’t apply for a retail store credit card, but for the sake of simplicity and my sanity, let’s just go with five:
- Shady credit lenders.
- Interest rates are ridiculously high.
- Tarnish your credit with unnecessary line of credit.
- Benefits are usually nil while penalty fees are usually in abundance.
- Some are store-only credit cards and can’t be used for purchase at other locations.
Reason #1: Shady Credit Lenders
When you apply for a store credit card, it is usually issued by a sub-prime lender in partnership with that particular store. You may enjoy shopping at that particular store, and the store may have great customer service, but be wary in associating the store’s credit card offering with the actual store.
Store cards like Gap Card, Banana Republic Card, etc. are issued by the infamous Monogram Credit Card Bank, an offspring of GE Money. They are notorious for their shady practices, such as magical late fees and magical finance charges even if you paid balance in full. If you don’t pay attention to the actual bank that issues the line of credit, you’ll be doing yourself a major disservice.
Reason #2: High Interest Rates
The interest rates are ridiculously high. Expect APR in the ranges of 20%-24%
“Sign-up for an IKEA card and get 15% off right now!”
Wow. 15% off the brand new dorm room set sounds like a smashin’ deal—but not if you carry a balance. Alright, no problem—all you have to do is pay in full and you’re set. Except when you deal with shady lenders like mentioned above.
“Woops, we accidentally charged you. We’ll fix that and credit your account right away.”
“Hmm? You still have those charges plus extra finance charges from the previous month? Well… okay, we can only remove one of them though.”
Reason #3: Potentially Hurt Your Credit
It’s one thing to build credit, it’s another thing to screw up your credit with a large amount of unnecessary accounts open. The entire ordeal can be made even more confusing by the fact that sometimes closing unused accounts may end up hurting your credit score, especially if you carry large balances.
It’s very simple. Don’t have more credit cards than you have fingers. A small discount at some retail store isn’t worth the amounts you’ll end up paying when you have trouble obtaining favorable mortgage rates in the future.
Reason #4: Low Benefits and High Fees
The benefits are usually stupid. Congratulations! You’ve spent $1,000 at Banana Republic. Here’s a $10 gift card! Oh, there’s a minimum purchase of $100.
But while the benefits are few and far in between, the penalty rates and fees are plenty. These fees are usually higher than many regular bank issued credit card, even when compare to non-store branded sub-prime credit cards. If you stay vigilant, you may be able to avoid the fees, but using a credit card shouldn’t require mass paranoia — just a small dose of healthy suspicion.
Reason #5: Sparse Acceptance Locations
Some of these credit cards are store-only credit cards. If you don’t see a VISA, MasterCard, or a Discover logo like the Walmart card pictured above, you won’t be able to make purchases with the card at other locations. Not a big deal if you’re a frequent shopper at these specific stores, but when combined with all the other reasons above, this reduces the value and utility of the store credit card by quite a bit. There’s little reason to make purchases with a credit card that can potentially give you so much trouble, especially when you have other options.
Alternatives to Store-Branded Cards
A lot of people seem to suggest store cards to build credit with, due to their general ‘no credit’ and ‘bad credit’ friendliness. In my opinion, they’re only to be used as a last resort in rebuilding credit.
If you have no credit because you’re a student, there are many student credit cards available from national institutions such as Citibank or Bank of America. The Citi mtvU Visa Card, despite being associated with the now-crappy music channel, is actually a pretty good pick for many college students.
If you have bad credit and want to shape up, try local credit unions or check out Patelco Credit Union’s Visa & MasterCard. It has been noted by others with bad credit that you should try applying by phone with Patelco to increase your chances of approval. You can also check with your local community bank or credit union to see if they offer secured credit cards.
If you’re simply looking for some rewards from your purchases — unless you’re a frequent shopper at the store — you’re better off with a regular cash-back card like the Discover More Cashback Card. Cold hard cash means you’re not limited to spending your reward or cash back at one specific store.
Having said all that, the next time the cashier ask you if you would like to sign up for a store credit card, politely tell them “No thanks, I don’t think it’s a good idea to open a line of unnecessary credit without due research, especially since it may potentially jeopardize my credit.”
If you don’t, you may find yourself being stared at intently by a weirdo from the next check-out isle, with his lips slowly moving and seemingly whispering, “No… don’t do it.”
9 Comments to “Five Reasons to Stay Away From Store Branded Credit Cards”
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October 29th, 2008 at 9:05 am
Totally agree with all of this in principle. Though I have to say that I love my Gap card since about 50% of my wardrobe comes from Gap/BR/ON anyway. Their rewards work out to 5% back, in addition to free shipping from all the websites (and free returns to the store). As long as you don’t carry a balance it’s a better reward than a regular cash-back card.
Other store cards? Pretty much devil spawn.
October 29th, 2008 at 9:42 am
I have to agree with Jenny. I LOVE my Old Navy Card. Nearly all of my families wardrobe comes from Old Navy and it’s easy to pay it off. I’ve never had any shady dealings with them in the past 5 years or so I’ve held the card.
Aside from my ON card, my hubby and I each have Juniper Card. We love the Juniper card!
October 29th, 2008 at 10:25 am
Well if you shop exclusively or a majority of your clothes comes from those select stores, then I can see the benefit in grabbing the 5% back. This is sort of a mileage can vary type of thing, but basically my point is to not just sign up for a store card for the quick discount they promote at the checkout line.
October 30th, 2008 at 8:31 am
You omitted reason #6 that consumers need to be aware of. Some stores have revolving credit accounts (which they do not tout clearly), and that means that the minute your charged purchases hit your revolving account, usually same day of purchase, the store immediately assesses finance charges. Revolving accounts do not offer grace periods on finance charges like the bank cards or other financial institutions cards do.
October 30th, 2008 at 12:51 pm
funny you should say, “I would scream “No! Don’t do it!” silently”.
I hear people around me and watch people in the check out lines and do the same silent plea. It’s a different and genuine perspective to now be outide-the-box. And I am glad to be part of a growing trend of individuals getting theirselves out of debt.
October 31st, 2008 at 7:29 pm
Cap,
I’ve read you say that unused credit cards hurt your credit score. I have two cards, one with a $1,500 limit and 24% interest rate, opened in 2005, and one with a $12,000 credit limit, 14% interest rate, opened in 2006. The first card has a zero balance and I haven’t used it since 2007. The second one I use all the time, (it’s a rewards card), and I’ve been paying off my full balance every month for the past 4 months, and plan to continue to do so.
So my question is, should I close the first card? If I close it, will it help or harm my credit score? I have no intention of using it (the interest rate is outrageous) and it’s a store card. The balance is also really low. But I’ve also read that it’s important how old the account is, and that’s my oldest account. So, should I close it? And if so, is there anything else I should be doing before closing it to get the most out of that account for my credit report?
Thanks!
October 31st, 2008 at 7:53 pm
rudie: sorry about the confusion as I should have made that more clear. your first card opened in 2005 shouldn’t be hurting your score or credit base on what you’ve told me.
the reason why I mentioned having unnecessary amount of credit card accounts open is that some mortgage lenders view an excessive amount of opened credit cards account as a negative. this only applies to some, and you’ll need to do research prior to looking for a mortgage to see if this is an issue you need to address (6 months in advance preferably).
while 24% interest is ridiculous, since you’re not carrying a balance or using the store card, that’s a moot point. I wouldn’t close it unless its charging you an annual fee or some sort.
in the situation of a unused card, people advise against closing in two situation: account age, which you’ve mentioned, and its potential impact to credit limit to debt ratio. as the store card in question has a low limit already, and you dont seem to be carrying any high balances, I have a feeling even if you decide to close the account, there will be minimal impact on your credit score.
at the end, its your choice. should be spiffy in each case. hope this clears it up!
November 4th, 2008 at 7:47 am
There is one more thing worth mentioning: as soon as you are a day late paying off a store credit card, the company reports you to the credit bureau and your credit goes down as fast as the stock market.
In addition: I was in a situation where I was not receiving my statements. Instead of calling me for the $10 payment that was left, they wrote me off as a ‘bad loan’, and it went onto my credit history.
Be careful!!
December 12th, 2008 at 10:26 pm
Yikes! I just signed up for a Macy’s card. I don’t know what happen to me that day. I usualy have no problem saying “no.” I will have to cancel the card in 6 months to a year from now.